Increasing your Major Gift Conversation - Finding Value in your database
- Ben Wirick
- Nov 19, 2022
- 1 min read

You have donors you are getting ready to solicit. You have an idea of what to ask for and information about their wealth. But do you know what is going on in their life? What is happening within their company? For the people you are about to solicit, the Philanthropy Solutions team does
a comprehensive search of prospects' social media, news outlets, and information about their company and places the data in their database file. With this information, you can make an informed decision on whether now the right time is to ask (timing is everything). If you have 100 prospects and we can increase your conversion rate by 5%, with an average gift of $20,000, this work will help you raise an additional $100k. You just became a lot more effective at your job.



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